Improve your retail decision making
using real-world consumer insights
Daily actionable brand, consumer & market insights with unprecedented accuracy at your fingertips
Retail brands improve their retail & media impact using Accurat's real-world behaviour understanding:
Consumer, brand & market insights
ABOUT 'BRAND & CATEGORY'
Understand visits & audiences attracted
Evaluate your brand's performance on multiple levels
What competitors do your customers visit mostly?
Benchmark results with your (in)direct competitors
“As a CMI department, trustworthy data is of essence. Accurat's strategic insights have proven to be a new cornerstone."
Delphine De Noyette, Strategy Manager
Understand, optimize or grow your network
ABOUT 'STORE & NETWORK'
Detailed insights of your catchment area
Understand local traffic & compare with competitors
Analyze store remodellings or new local entrants
Analyze local potential to improve (re)allocations
“Accurat has provided us insights about each of our showrooms that we use to benchmark with local competitors & derive actionable insights."
Peter Zijlstra, Marketing Director Benelux
Understand & reach behaviour-based audiences
ABOUT 'AUDIENCE REACH'
Understand your penetration for 200+ audiences
Create custom real-world behaviour based audiences
Understand the potential of different reach solutions
Leverage location-based triggers for targeted reach
“After having decided which real-world behaviour to influence, we determined our targeted reach with stunning results."
Ifke Nauwelaerts, Communications director
Measure drive-to-store impact for your campaigns
ABOUT 'MEDIA ATTRIBUTION'
Evaluate drive-to-store impact for (D)OOH, door to door, digital (folders), TV, radio...
Calculate each touchpoint's ROAS (return on ad spend)
Evaluate the impact on specific audiences or locations
Compare results across campaigns & your industry
“We managed to analyze our print folders' drive to store contribution & improved our distribution for future success”.
Britta Rhym, Marketing director
MORE ABOUT US...
The believes that guide us are your best guarantee for impactful solutions.
The right product for your need
Try the Accurat platform for free
Request access to our demo environment and get a 30 minute free of charge real-world behaviour consulting session.GET FREE ACCESS
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