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"How to (im)prove door-to-door campaign impact?"

Door-to-door campaigns remain a popular marketing option due to their mass reach and drive-to-store nature. Households only have one letterbox so people are likely to notice your folder, pick-it-up and check it out.

Yet in an age of digitalisation, retailers might wonder if promotional activities based on printed leaflets possess the impact they had in the past. These door-to-door campaigns are often considered costly and ineffective.

Is this belief true?

Our whitepaper provides all the answers on how Accurat can help improve the ROI of your next door-to-door campaign.