As most of beauty & care sales is generated in your physical store, we believe it is time to understand the bigger picture.

• Just like most retail industries, beauty & care store brands faced difficult times in the context of Covid-19 and continue to face significant challenges. Many of these challenges can be overcome using Accurat’s insights based on location intelligence.
  
  Up until now, as a beauty store brand, if you wanted to understand your customers, you had to rely on archaic methods. Market research polling a fraction of your customer base was the go-to-solution to receive insights with a delay of weeks if not months. In times where speed is of essence, delays this long are no longer an option. On top of that, declared research methodologies like this provide a clear declaration bias.
  
  Today, Accurat provides understanding of your customers based on analyzing actual behaviour, measured for hundreds of thousands of users and freshly delivered every day again.
  
  Request your free access to start seeing the bigger picture now.

“As a CMI department, trustworthy data is of essence. Accurat's strategic insights have proven to be a new cornerstone."

Delphine De Noyette, Strategy Manager