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As 80% of sales is generated in physical locations, it is time to understand the bigger picture.

  • Up until now, as a brand you had to rely on archaic methods such as market research polling a fraction of your customer base. On top of that, this type of research provides a clear declaration bias. Today, Accurat provides understanding of your customers based on analyzing actual behaviour, measured for hundreds of thousands of users.

    Today, you can request your free KPI report to start seeing the bigger picture of how your customers behave.
“As a CMI department, trustworthy data is of essence. Accurat's strategic insights have proven to be a new cornerstone."

Delphine De Noyette
,
Strategy Manager

How do we help retail brands
see the bigger picture?

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Consumer & market insights and evolutions

FOR CMI, BI & MARKETING TEAMS

Benchmark your brand with your competitors to understand the evolution in your market. Get national & regional insights into your performance across a multitude of KPIs.

CMI INSIGHTS >
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Understand & improve local performance

FOR RETAIL & REGIONAL MANAGERS

Evaluate the performance of your individual locations and compare results with your nearby competitors. Understand  relevant & attainable potential  & know how to improve.

LOCAL INSIGHTS >
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Improve & analyse
your door-to-door distribution

FOR MEDIA, DOOR-TO-DOOR & MARKETING TEAMS

Understand the drive-to-store impact of your current door-to-door efforts. Improve your distribution zones and save money while closely following up impact at dropped zones.

DOOR-TO-DOOR  >
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Embed location-based technology in your app

FOR MARKETING, MEDIA & CRM TEAMS

Add location-based features such as 'sort on location' in a gdpr-proof manner and start collecting first party data. Profile your users & target them with location based notifications.

SDK INTEGRATION >
Market research icon

Consumer & market insights and evolutions

FOR CMI, BI & MARKETING TEAMS

Benchmark your brand with your competitors to understand the evolution in your market. Get national & regional insights into your performance across a multitude of KPIs.

CMI INSIGHTS >
Location icon

Understand & improve local performance

FOR RETAIL & REGIONAL MANAGERS

Evaluate the performance of your individual locations and compare results with your nearby competitors. Understand  relevant & attainable potential  & know how to improve.

LOCAL INSIGHTS >
Mailbox icon

Improve & analyse
your door-to-door distribution

FOR MEDIA, DOOR-TO-DOOR & MARKETING TEAMS

Understand the drive-to-store impact of your current door-to-door efforts. Improve your distribution zones and save money while closely following up impact at dropped zones.

DOOR-TO-DOOR  >
Mobile development logo

Embed location-based technology in your app

FOR MARKETING, MEDIA & CRM TEAMS

Add location-based features such as 'sort on location' in a gdpr-proof manner and start collecting first party data. Profile your users & target them with location based notifications.

SDK INTEGRATION >

Get access to real-world insights, tailored to your brand & competitive field

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    Understand visits at your brand locations and compare with those at your competitors
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    Compare your results for the previous quarter and see evolutions month by month
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    Benchmark results with competitors and overall category averages and know how are you performing
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    Evaluate key insights now for free and compare with your category and individual competitors
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    Understand the local situation for one of your stores in more detail to unlock its full potential
“As a CMI department, trustworthy data is of essence. Accurat's strategic insights have proven to be a new cornerstone."

Delphine De Noyette
,
Strategy Manager
CMI graphs

Consumer, brand & market insights

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    Understand visits & audiences attracted
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    Evaluate your brand's performance on multiple levels
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    What competitors do your customers visit mostly?
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    Benchmark results with your (in)direct competitors
ABOUT 'BRAND & CATEGORY'
“As a CMI department, trustworthy data is of essence. Accurat's strategic insights have proven to be a new cornerstone."

Delphine De Noyette
,
Strategy Manager

Understand, optimize or grow your network

  • Detailed insights of your catchment area
  • Understand local traffic & compare with competitors
  • Analyze store remodellings or new local entrants
  • Analyze local potential to improve (re)allocations
 ABOUT 'STORE & NETWORK'
“Accurat has provided us insights about each of our showrooms that we use to benchmark with local competitors & derive actionable insights."

Peter Zijlstra, Marketing Director Benelux
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Analytical graphs reach

Understand & reach behaviour-based audiences

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    Understand your penetration for 200+ audiences
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    Create custom real-world behaviour based audiences
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    Understand the potential of different reach solutions
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    Leverage location-based triggers for targeted reach
ABOUT 'AUDIENCE REACH'
“After having decided which real-world behaviour to influence, we determined our targeted reach with stunning results."

Ifke Nauwelaerts
,
Communications director
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Optimize the ROI of your door-to-door campaigns

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    Understand the impact of your current campaigns
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    Map where your current customer base lives
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    Improve your distribution to target relevant potential
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    Benchmark your different door-to-door efforts
ABOUT 'FOLDER OPTIMISATION'
“After having decided which real-world behaviour to influence, we determined our targeted reach with stunning results."

Ifke Nauwelaerts
,
Communications director
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