Jef De Niel

Jef De Niel is an online marketeer working at Accurat with a keen interest in retail, investing, programming and entrepreneurship.

Beyond Borders: Jumbo's allure for Dutch shoppers in Belgian supermarkets

Unveiling how Dutch shoppers flock to Belgian Jumbo stores across the border. Explore data-driven strategies behind cross-border retail success with Accurat.

Analysing Belgian shopping street trends: rain VS temperature

Traffic, weather, temperature and regional dynamics. How have they influenced Belgian shopping street traffic? We analyzed the data.

Fact-Checking RetailTrends: Clearing the Clouds on Quieter Shopping Streets

RetailTrends reports a 2.5% decline in foot traffic in shopping streets. But does RetailTrends claim hold any truth? We compared this number to our own data. Let's unravel the reality behind the reported decline in foot traffic and reveal what lies beneath the surface.

Audience Segmentation Analysis: Comparing A.S. Watson Brands Kruidvat and ICI PARIS XL

Delve into the fascinating world of audience segmentation as we analyze A.S. Watson brands Kruidvat and ICI PARIS XL. Discover valuable insights into their attracting customer groups, empowering you to optimize your retail strategy effectively.

VRT Fact Check: 70% Rise in Cross-Border Shopping visits by Belgians

Discover the truth behind the 70% surge in Belgians' cross-border shopping at French supermarkets. Accurat's data analysis sheds light on the impact of economic shifts. Read on to uncover fascinating insights!