How are you performing as an automotive brand? How do your competitors do?

Data gives new and used car dealerships, auto manufacturers, and parts suppliers the insights they need to make better business decisions that grow the bottom line. Whether targeting in-market auto buyers or understanding new consumer trends, location intelligence is a must-have resource for auto industry professionals who need real-world data to meet today’s challenges.

request free personalized report
 

As car maintenance & buying a brand new car remains a true real-world activity, we believe it is time to understand the bigger picture.

Car sales have plumet in the context of Covid-19 and behaviour have shifted to driving less than before. Many of these challenges can be better understood, even overcome using Accurat’s insights based on location intelligence.

Up until now, as an automotive brand, if you wanted to understand your customers, you had to rely on archaic methods. Market research polling a fraction of your customer base was the go-to-solution to receive insights with a delay of weeks if not months. In times where speed is of essence, delays this long are no longer an option. On top of that, declared research methodologies like this provide a clear declaration bias.

Today, Accurat provides understanding of your customers based on analyzing actual behaviour, measured for hundreds of thousands of users and freshly delivered every day again.

You're in good company

Accurat is trusted by major brands across industries
Aveve logo
DPG Media

Discover some of the insights we provide to

automotive brands

Compare traffic & the evolution of KPIs such as market penetration, loyalty, frequency & more for your brand and that of your competitors.

Our 'overview' dashboard sheds a light and can easily be shared with your colleagues in different departments.

Brand & Category - KPI overview module
Dive deeper to understand the long term evolutions of key performance indicators for your brands and that of your competitors.

Compare all key performance indicators for the last 13 months. See how you are doing and compare with your competitors.

Brand & Category - KPI evolution module
Understand true customer loyalty and know the brands you are winning from (or loosing to) compared to last year or the previous period.

Accurat allows you to compare metrics over time, whether you want to understand evolutions vs last year or want to follow up on recent changes.

Brand & Category - Visit transfer module
Discover many more insights we deliver to help you see the bigger picture.
MORE ABOUT 
'BRAND & CATEGORY'
Brand & Category - Catchment area module

Discover the other industries

Curious how your brand is performing benchmarked against competitors?

Request acces to a free personalised report and we'll get you started to:
  • Checkmark
    Understand visits at your brand locations and compare with those at your competitors
    Request acces to a free personalised report now
  • Checkmark
    Compare your results with last year and follow your evolution month by month
  • Checkmark
    Benchmark results with competitors and overall category averages and know how are you performing
  • Checkmark
    Evaluate key insights now for free and compare with 3 of your main brands
“As a CMI department, trustworthy data is of essence. Accurat's strategic insights have proven to be a new cornerstone."

Delphine De Noyette
,
Strategy Manager