Data gives new and used car dealerships, auto manufacturers, and parts suppliers the insights they need to make better business decisions that grow the bottom line. Whether targeting in-market auto buyers or understanding new consumer trends, location intelligence is a must-have resource for auto industry professionals who need real-world data to meet today’s challenges.
Car sales have plumet in the context of Covid-19 and behaviour have shifted to driving less than before. Many of these challenges can be better understood, even overcome using Accurat’s insights based on location intelligence.
Up until now, as an automotive brand, if you wanted to understand your customers, you had to rely on archaic methods. Market research polling a fraction of your customer base was the go-to-solution to receive insights with a delay of weeks if not months. In times where speed is of essence, delays this long are no longer an option. On top of that, declared research methodologies like this provide a clear declaration bias.
Today, Accurat provides understanding of your customers based on analyzing actual behaviour, measured for hundreds of thousands of users and freshly delivered every day again.
Our 'overview' dashboard sheds a light and can easily be shared with your colleagues in different departments.
Compare all key performance indicators for the last 13 months. See how you are doing and compare with your competitors.
Accurat allows you to compare metrics over time, whether you want to understand evolutions vs last year or want to follow up on recent changes.