Accurat vs. Hiiper for market insights

Accurat and RetailSonar are both great analytics solutions. But what if RetailSonar just doesn't satisfy your needs? As a RetailSonar alternative, Accurat stands out as so much more than an expansion & marketing campaign tool. With Accurat's powerful dashboards you get insight into your actual clients' behaviour and your competitors and use that data for use cases beyond expansion and folder optimisation.


Accurat

competitor field

How it works?
800.000+ share location data to derive store insights across industries.

Hiiper has 3 different solutions. Hiiper insights, Hiiper Audiences and Retailer Reveiled

Nature of panel
Proprietary SDK for data-collection
Data-brokers

panel

Representativity models in use
Socio demographic
Sublocality level
Ticket data

representativity

Insights to derive
Market penetration
Frequency
Recency
Budget spent
Share of visits
Loyalty
Visit transfer
Dwell time
Transport insights
Origin-destination
Audiences attracted
Footfall
Cannibalization

insights

Depth of insights
National
Regional
Store level
Custom store groups

depth

Audience profiling
RF(M) & loyalty
Socio demographic
Behavioural intent

Hiiper Audiences offers...

Drive to store evaluation model
Incremental visits measured

drive to store

Competitor benchmarking
Unlimited # of brands
Cross-category

competitive benchmarking

Time-based comparisons
Back to 01/2020 for all competitors & parameters

time based comparisons

Service model
Daily updated web-based dashboards for all parameters & brands

service model

Delivery times
Near realtime

delivery times

Mapping
Building shapes for all of the locations of your brand and all locations of your competitors

mapping

Moments
Day specific (e.g. Saturday 01/04/2022)

moments

Pricing
Long-term contract for all locations (current & future) of your brand & competitors

pricing

Hiiper is a powerful solution if you are only looking into improving your market insights.

The same insights to improve those strategies are available on the Accurat platform along with so much more.

Let's compare the dashboards

GFB Dashboard, Accurat comparison
Accurat Dashboard example to compare with GFB

Let's explain Accurat a bit better

Let's explain once again what Accurat does and especially what wecan do for you.